10 Best Affiliate Marketing Strategies with Examples in 2023

Do not equate being a female streamer to automatic Twitch partnership with 5 and more viewers per stream. Apollo scooters, an established brand in the electric scooter industry actively engaged with influencers on social media. This really boosted their sales due to the affiliate marketing strategy. They offer a 6% commission rate as compared to a 3-5% by other brands. Additionally, iPROMOTEu offers creative support for your marketing efforts. You’re a business owner — why spend time on designing creative when you can be focused on revenue generation?

If you are interested in becoming an affiliate, please reach out via the Contact Us form. The Kauffman FastTrac program team will be notified of your interest and will follow up via email reply, phone call, or virtual call if requested. We really hope that you enjoyed reading our blog on affiliate marketing. If you have some more interesting strategies that you applied to your business that helped it grow, do let us know in the comments below. You can improve your affiliate marketing business by providing them with attractive offers and deals for promotions.

This is especially important for new affiliate programs that are still trying to recruit partners. An effective onboarding process equips your affiliates for success and sets them up to be as effective as possible. The better they are at making sales, the more money you’ll both earn.

It requires a willingness to be proactive and support your partners so that they can see success at the end of the tunnel. Even implementing a few of these strategies above will give you a leg up on your competitor’s affiliate programs and make your partnership with affiliates that much stronger. A guide is https://www.xcritical.in/ also a great place to provide a short tutorial on how to use their affiliate tools and who to contact if they have a problem. When you first launch your affiliate program you might think , “we have built it – now they will come! In regards to affiliates signing up and promoting your products or services.

Five proven strategies for affiliate onboarding

When you first launch your affiliate program you might think, “we have built it – now they will come! ” with affiliates signing up and promoting your products or services. Your onboarding process should set out clear expectations for each new affiliate, and provide them with all the tools they need to be successful. That way they know exactly what they’re signing up for and how to get started.

Five proven strategies for affiliate onboarding

First, you need to identify the customers you’re going to celebrate. If you have hundreds or thousands of customers, it might seem overwhelming to dig through them all and decide where to start. A lot of times, people will sign up for your product not only because of your current offer, but because of what you have planned for the future. A brand loyalist, on the other hand, likes your product AND your company.

This aspect is often overlooked, but it’s essential to an effective program. The program first launched in 2012 and the listed requirements for partnership has been more lax, it has dropped significantly affiliate onboarding success methods since then. If you’ve ever planned to stream on Twitch or you’re currently an active streamer on the platform, chances are you’ve thought of becoming an officially recognized partner.

Five proven strategies for affiliate onboarding

Affiliate for WooCommerce makes it super easy by allowing the affiliates themselves to modify their referral links/use coupons and for you to track visitors, conversions and payouts. Along with this, preparing a FAQ or documentation which has covered all the particular queries you’ve entertained in the past for your affiliates would be a great idea too. Create a dedicated email id (avoid going for multiple ids) where they can send in all of their affiliate related queries. If possible, dedicate a particular team member or a couple of members (as required) who can be held accountable to handle them timely and smartly. Spotify and Starbucks’ co-branding campaign to create a music ecosystem is a perfect example of this. By partnering with Spotify, Starbucks gets to create a new coffee shop experience.

  • Remember that while numbers are important, engagement, rapport, authority, and page views should also factor into your decision-making.
  • It’s your job to tap them on the shoulder and remind them how to get more value from your product.
  • You can also brief them on the tone they apply on copy points and captions  they may use in promotion.
  • If you’re new to affiliate marketing, you can find lots of relevant questions with a quick Google search.

For example, if you had a 5% monthly user churn rate, that means each month 5% of your customer base is canceling. Open up a “second tier” dimension in your affiliate program, and start paying affiliates to refer other affiliates to you. Even with the most personalized technology, we often find we lose a bit of the human touch when it comes to partnership building online. Even more, when affiliates sign up and don’t have all the information (or we leave it up to them to find it via knowledge base article), they often feel like they don’t have a lifeline.

How to make your affiliate onboarding process in WooCommerce friction-free and successful? By implementing these strategies and fostering a culture of ongoing learning and improvement, you’ll empower your affiliates to excel in your program. As they succeed, your business will reap the benefits of a thriving affiliate marketing ecosystem, driving growth, and achieving mutual success. Before diving into the creation of onboarding content, it’s essential to define your target audience. Your affiliate program may attract a diverse range of individuals, from seasoned marketers to newcomers. Understanding your audience’s level of expertise will enable you to tailor your content accordingly.

Familiarize yourself with the most convenient payout methods (pay-per-sale, pay-per-click, pay-per-lead). A practical commission percentage depends on a few elements, such as customer acquisition and retention. Compare how much commission your competitors are offering for the same products. Offering higher commission rates for a limited time could also make your brand a more exciting option.

This gives them an opportunity to prepare questions and helps make these conversations more productive. BiamoPartners is an online casino for Canadian players, offering an affiliate program with multi-tier commissions and a minimum payout of 50€. Onboarding is often overlooked completely or companies only scratch at the surface so they can get new hires down to work faster. But the results are often worse than expected, as new employees take more time to produce results without a good onboarding program.

Consider sending a survey to affiliates that have recently joined your affiliate program and completed onboarding, typically after their first conversion or commission payment. This survey should be focused primarily on the signup and onboarding process. Next to that, affiliate onboarding is significant to the overall growth of your affiliate program — primarily affiliate retention, which will consequently impact affiliate revenue. The more affiliates you have actively promoting your brand, the more conversions you are likely to have. How you onboard affiliates will impact their ability to successfully promote your brand and refer paying customers.

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